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Ninja Tune and Erica Synths are releasing a new FX unit

Versatility is key in Ninja’s first hardware product and FX unit

  • Devyn White
  • 18 September 2019
Ninja Tune and Erica Synths are releasing a new FX unit

London-based independent record label Ninja Tune has collaborated with Erica Synths, a Latvian synth manufacturer, to present Zen Delay, the first hardware-effects unit produced in collaboration with an electronic music label.

The BPM-synced stereo delay line was created by Matt Black of Coldcut and Dr Walker of Liquid Sky artist collective, “combining extreme feedback ranges for dub and experimental lo-fi effects” according to Erica Synths.

Versatile and easy to use with physical knobs for each function, it allows electronic musicians to produce custom dub delay effects on stage and in the studio.

Filling a gap in the industry, Dr Walker explains the flexibility of the system: “For years I have dreamed of a state-of-the-art stereo valve dub delay for my MPC that perfectly masters all sound aesthetics from ‘badass’ to ‘psychedelic hypnotically trashed.’”

The first 300 units of Zen Delay are available for pre-order now at a special rate of €455 + VAT for early birds.

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