The Lab NYC is Mixmag and Smirnoff Sound Collective's weekly afterwork party where we stream the best American and international DJs from the intimate space connected to our Brooklyn office. This Friday, Mixmag welcomes Brooklyn based party crew RINSED with co-founders Dan Wender and Blacky II at the decks.
Since launching in 2010, RINSED has played an integral role in guiding NYC’s underground party scene by showcasing a wide range of talented artists in immersive pop-up club atmospheres. Helmed by Dan Wender and Blacky II, the focus for their events has always been on providing a safe space for revelers to escape reality, which has helped them develop an avid fanbase. As they put special emphasis on all-night dancing, artists who have graced their parties include Kevin Saunderson, T.E.E.D., Cashmere Cat, Jackmaster, MK and many more, proving they can set a proper vibe regardless of the situation.
On Friday, January 6, RINSED will showcase the essence of the community they helped develop by delivering one of their signature, eclectic DJ sets. Expect a variety of gems that reveal what NYC’s dance music culture is really all about.
The Smirnoff Sound Collective is all about bringing fans closer to the DJs, providing up and coming talent with a solid platform and throwing unique events where fans and artists can party together. Check out more from the Sound Collective here