Australian band and Mixmag cover stars RÜFÜS DU SOL have announced the arrival of their brand new imprint, Rose Avenue. The new label will be launched with a new release from Magnified artist Cassian, which arrives today.
'Lafayette' is a thundering tune that, according to Australian native Cassian, came to him on a car ride. "In 2016 I was on tour with RÜFÜS DU SOL [and all] jammed into a van on our way to Knoxville from Chicago. I was sitting in the front seat when this melody just popped into my head and started going round and round and round," he says. "I whipped out my laptop to transcribe it into Ableton and about 20 minutes later after laying down some simple drums and a few other sounds to accompany the main melody, I thought to myself, I need to save this NOW. I looked up and my attention was drawn to a street sign which read ‘Lafayette’."
The Rose Avenue label was inspired by a house the RÜFÜS trio formerly lived in. "We made this last record over a period of a year living together in a little house in LA," the band says. "Our partners, friends, collaborators cruised in and out of the house all day. It was home to everyone who visited, and our friends named it Rose Avenue - after the street it was on. With this label we wanted to continue that feeling of creating a home for us and our friends, bringing the specific style of electronic music we love to the world."
Listen to 'Lafayette' below.