Mixmag has linked up with WAV, a music discovery app that allows fans to experience music like never before – and lets artists benefit from an all-in-one platform to help propel their career. MAGNIFIED is the next evolution in Mixmag and WAV’s extensive partnership.
The series will shine a light on 10 handpicked artists – including forward-thinking producers, entrancing live performers and captivating DJs – who are about to take the leap into the big league. These artists include Cassian, Daktyl, Durante, Baltra, JackLNDN, Jerry Folk, Justin Cudmore, J. Worra, Octo Octa and Qrion.
Through exclusive videos and interviews, interactive live streams and behind-the-scenes experiences we will explore the creative and practical processes of these stars-in-the making, whilst demonstrating the numerous tools WAV provides to help them build careers, grow audiences, share content and connect with fans. Find out more about this extraordinary group in the artist profiles below.
But the MAGNIFIED team is not yet complete!
Mixmag and WAV have opened up two more spots to the MAGNIFIED collective, that will be awarded to exciting artists worthy of joining such distinguished company.
The two artists will be selected by industry professionals to join the MAGNIFIED roster and receive a raft of support including: Their own Mixmag Lab session, a slot at a major US festival, video production support from WAV studios and extensive coverage across Mixmag’s channels. It’s a golden opportunity for artists with serious talent, who are also serious about their success.
HOW DO I BECOME A MAGNIFIED ARTIST?
To become eligible for MAGNIFIED selection is easy. Just download the WAV app for free and sign up as an artist here: wav.mixmag.net
Then just start uploading content – including mixes, tracks, videos and more – for the public and the Mixmag and WAV team of experts to see.
MEET THE MAGNIFIED TEAM
Cassian is a product of Australia’s vibrant and electronic-obsessed generation. Based in Los Angeles by way of Sydney, he’s long been the studio’s best-kept-secret, but is readying to take center stage for his debut. He’s already seen previous releases out on Sweat It Out and Nurvous Records and his sultry, melody-driven sound has supported acts like Rufus Du Sol, Klingande, Hayden James and more.
New Hampshire-based producer and DJ Octo Octa is someone who needs little introduction these days. She’s quickly become known as a trendsetter of the underground with a vast record collection of dancefloor weapons. Releases on 100% Silk, Argot, Running Back, Frendzone and Skylax showcase a diverse sound of house, techno and breakbeat and she’s undeniably a DJ’s DJ, proving she can traverse these styles seamlessly in her sets.
J. Worra is a Chicago native that is an absolute force to be reckoned with. She’s paved her own way on labels like Perfect Driver and Insomniac’s In Rotation and is quickly establishing herself as a hot commodity at major festivals like Lightning in a Bottle, Dirtybird Campout, Splash House and many more. Beyond her work ethic behind her producer and DJ labels, she’s also now coined her own label called Arrow Recordings.
London native Daktyl has essentially lived the bedroom producer’s dream, starting off in his university dorm room and quickly getting scooped up by Diplo’s famed label Mad Decent, which has led to him to open for Slow Magic, Giraffage and Bonobo. After conceptualizing his intricate live show, he’s returned to his producer duties and is preparing more originals out soon on Ninja Tune’s imprint, Counter Records.
Born in Italy and now based in Los Angeles, Durante is an incredibly bright producer with a handle on a velvety smooth house sound that’s been supported by the likes of Bonobo, Pete Tong and Mixmag’s Impact mix series. He’s locked in to support Totally Enormous Extinct Dinosaurs on his upcoming tour and looks over the Openers label with his good friend, Amtrac.
NYC-based artist Baltra gained recognition for his talents during the lo-fi house boom with a sound that oozed with emotion. As his career blossomed, he released his debut 'No Regrets' EP on the Lobster Theremin-affiliated label Of Paradise and locked in releases on Catz n Dogz's Step label, Shall Not Fade's sub-label Lost Palms, Safer At Night and his own 96 And Forever Records. More recently, he developed a live set that’s showcasing a new side to his artistry. While he’s already a recognizable name in the underground, it’s clear there’s still much more to come from Baltra in the near future. Look for his next release to arrive on Of Paradise in mid-September.
JackLNDN is an artist that’s steadily been climbing the ranks of dance music with original material that leans toward the emotive and feel-good deep house realm. He hails from London and has released on Nurvous Records and Ultra Records, two labels that are known for setting trends in industry. Aside from his work in the studio, JackLNDN’s touring schedule has heavily increased in recent history, proving he’s a highly sought-after talent with widespread appeal.
Norwegian talent Jerry Folk grew up on hip hop and experimented his way into electronic music, and the influences show. His quirky, sultry reworks of pop hits like Bieber’s ‘Boyfriend’ and Post Malone’s ‘Rockstar’ show off his roots while originals flex that same R&B-influenced sound.
In today’s scene, there isn’t a producer around who does acid house quite like Justin Cudmore. The Brooklyn-based talent has been on a tear during the past few years, first gaining recognition as part of The Bunker NY club nights and later releasing standout dancefloor material on The Bunker NY record label as well as other respected imprints like Honey Soundsystem and Interdimensional Transmissions. He’s recently graced the legendary venue Berghain and toured throughout Europe.
Hailing from Sapporo, Japan, Qrion is rapidly becoming a name recognized on a global scale. Her feel-good, future house sound has landed her support slots for Porter Robinson, Cashmere Cat, and Giraffage and placed her tracks on labels like Fool’s Gold, Carpark Records and more.
Find out how to sign up on WAV and submit to be considered for Magnified here. Two deserving producers, who have uploaded content to their artist page, will be selected by music industry professionals to be part of the ongoing MAGNIFIED series. Winners will be announced at a later date. Find out what you'll win here