Taylor Swift’s new album mispressed on vinyl as a '90s electronica compilation
A viral TikTok shows a confused Swiftie playing a Cabaret Voltaire track from what is meant to be the US pop star’s latest release
Taylor Swift's new album has been mispressed as a '90s electronica compilation.
Instead of her album, ‘Speak Now (Taylor's Version)’, the vinyl includes 15 rare electronica tracks, starting off with Cabaret Voltaire's ‘Soul Vine (70 Billion People)’ and Thunderhead The Word By Eden’s ‘True Romance’.
The mispressing has gone viral after a TikTok user - @mischief_marauder - shares a video of the orchid-coloured vinyl with the correct Taylor Swift sleeve and label playing out the monologue of ‘True Romance’.
The confused TikToker and Swiftie goes on to say in the video: “Who is this?!” and “Please help me”.
Read this next: One in every 25 vinyl albums sold in USA in 2022 was by Taylor Swift
Producer, DJ and record label boss Damian Lazarus posted the clip to his Instagram with a caption explaining that the album she's hearing is a compilation curated by label and distributor Above Board titled, ‘Happy Land: A Compendium Of Electronic Music From The British Isles 1992-1996 Vol. 1’, which came out in March.
Lazarus states: “As far as record company mistakes go, this has to be one of the finest.”
He continues: “Basically if you bought the vinyl and was excited to listen to Speak Now, you will now be confronted by some of the most bizarre and brilliant music ever made by the likes of Cabaret Voltaire, Ultramarine, Thunderhead and Matthew Herbert. Good luck!!!!”
It's unclear how many pressings are affected. Mixmag has reached out to UMG to request comment.
Read this next: New vinyl pressing plant, Objects, opens in Berlin
"I dunno what the hell has happened, but Taylor Swift's records seem to have been mispressed with our album," Above Board founder Dan Hill told Resident Advisor.
Hill added: "Swift fans on TikTok are calling it 'the cursed version.' It's a massive collision of worlds as the music featured is from such different musical spheres. Mistakes happen all the time, we've certainly made a few, but I hope the fans enjoy their surprise mix of electronic music. I'm sure it's going to be a Discogs rare pressing classic in years to come."
Watch the TikTok below.
Becky Buckle is Mixmag's Multimedia Editor, follow her on Twitter