Seth Troxler’s online dating video is a must-see

Seth Troxler’s been a busy man recently. He just climbed Mount Kilimanjiro in aid of the Cure Brain Cancer Foundation, and now he’s keeping the altruism going by treating fans to an amusing online dating video.

The Michigan-born artist has teamed up with Eastern Electrics to produce a clip in which he plays a cast of colourful characters looking to find love, or someone to take them to Hertfordshire festival, at least.

The event has a history of novel promo. In March the line-up was revealed by playing Pac-Man, and the following month Skream rode around London DJing on an EE-branded rickshaw.

This isn’t the first time Troxler has got involved. We’re sure you all remember his naked appeal to draw punters to the 2013 edition. It’s certainly burned into our memory.

Check out his new dating promo below.

Seth Troxler is headlining Eastern Electrics on August 6, head here for tickets.

Patrick Hinton is Mixmag's Digital Intern, follow him on Twitter