Napapijri is collaborating on events for its Out Of Nowhere collection
The events run over six consecutive weeks in East London
To celebrate its SS18 Out Of Nowhere collection, Italian casual wear label Napapijri has launched a program of events at its new East London pop-up space which will be open for the next six weeks.
Inspired by defying cultural trends that purvey the brand's aesthetic of youth, diversity, confidence and originality with a global mindset, the six-week-long event sees the label team up with a selection of independent London based titles including Noisey, Polyester, BRICK, intern, HUCK and Little White Lies as it translates the campaign message of future positivity and the idea of being a global citizen.
Check out the campaign video below or head over to the Napapijri website for more information on the events and to shop the collection.