Check out Reebok Classic and Kendrick Lamar’s new campaign
The campaign pays homage to both parties' roots
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Check out Reebok Classic and Kendrick Lamar’s new campaign -
Check out Reebok Classic and Kendrick Lamar’s new campaign -
Check out Reebok Classic and Kendrick Lamar’s new campaign -
Check out Reebok Classic and Kendrick Lamar’s new campaign
Following the release their collaborative take on the Club C Capsule, Los Angeles rapper Kendrick Lamar and Reebok has teamed up to create a campaign that pays homage to the popular court silhouette.
Shot in 35mm film by acclaimed director Nabil, the campaign sees Kendrick holding court in front of a projection of his high school, Compton High’s tennis court, sporting the Spring/Summer men’s Club C 85 Tonal Gum.
Check out footage from the shoot below or head over to Reebok to shop the unisex collection.
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