Earning over one million SoundCloud plays in two weeks for a remix is enough to inflate anyone’s ego. But for humble 23-year-old Norwegian producer Gerard Taylor, better known as Jerry Folk, it simply meant taking his studio time more seriously.
“It’s a great achievement,” Jerry admits. “But it was an accomplishment that was followed by a lot more work. The more recognition the music gets, the more hours I have to put in to feel worthy of whatever recognition I’m getting.”
Growing up, Jerry spent his time playing drums in a band, breakdancing in the streets of Oslo, scouring obscure Eastern European electro blogs and finding inspiration in Norwegian artists such as Röyksopp, Lemaitre and Todd Terje.
When he was 17, his production career took flight with the release of ‘The Kids Tape’ EP. Meshing the sprightly leads of his Scandinavian counterparts with his appreciation for expressive r’n’b vocals, funk and Soulection-esque hip hop stylings, he concocted a delectable dancefloor formula that drove hordes of listeners to his SoundCloud page.