Fred Perry and Made Thought link up for new collection
The monochrome collection has launched today
Fred Perry has linked up with London creative studio Made Thought on a new collection.
A celebration of Fred Perry's design - notably the 5-4-4 code - Made Thought's input sees them play on the iconic embroidered lines synonymous of the British brand's polo shirts and more.
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The entire collection - which includes the iconic M12 polo - comes in monochrome, with graphic blocks and numerical representation on show.
Fred Perry's press release reads: "The 5-4-4 lies at the centre of everything Fred Perry do, and Made Thought immerse themselves in this intrinsic code with a new graphic interpretation. A celebration of the instantly recognisable design details in Fred Perry’s heritage, the 5-4-4 is an ownable code for the ultimate fan."
Shop the collection here and check out a bunch of images below.
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We team up with Fred Perry and Made Thought tonight (November 7) for a party (at a secret London location) with Hessle Audio co-founder Pangaea. RSVP here.
Dave Turner is Mixmag's Commercial Content Editor, follow him on Twitter
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