Fred Perry and Made Thought link up for new collection - - Mixmag

Fred Perry and Made Thought link up for new collection

The monochrome collection has launched today

  • Dave Turner
  • 7 November 2019

Fred Perry has linked up with London creative studio Made Thought on a new collection.

A celebration of Fred Perry's design - notably the 5-4-4 code - Made Thought's input sees them play on the iconic embroidered lines synonymous of the British brand's polo shirts and more.

Read this next: Fred Perry and Miles Kane link up for a collection with a modernist twist

The entire collection - which includes the iconic M12 polo - comes in monochrome, with graphic blocks and numerical representation on show.

Fred Perry's press release reads: "The 5-4-4 lies at the centre of everything Fred Perry do, and Made Thought immerse themselves in this intrinsic code with a new graphic interpretation. A celebration of the instantly recognisable design details in Fred Perry’s heritage, the 5-4-4 is an ownable code for the ultimate fan."

Shop the collection here and check out a bunch of images below.

Read this next: Fred Perry and Raf Simons release a collection inspired by the energy of youth

We team up with Fred Perry and Made Thought tonight (November 7) for a party (at a secret London location) with Hessle Audio co-founder Pangaea. RSVP here.

Dave Turner is Mixmag's Commercial Content Editor, follow him on Twitter

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