The text on the black and white headphones resembles the graffiti seen scrawled across buildings in São Paulo, where footballer Neymar grew up, but also the 'Shhh' tattoo the Paris Saint Germain forward has on his finger.
The number 10 also features on the inside of the black headband, representing the number he wears on the back of his shirt and his decade of playing professional football.
Available for £299.95, one of the main features of Studio 3 is Pure Adaptive Noise Cancelling. This means they cancel out all external noise to deliver the optimal sound output and "premium listening experience".
Apple's W1 chip ensures the headphones can be easily switched between Apple devices and up to 22 hours of battery life with Pure ANC on. Without Pure ANC enabled, the headphones can last up to 40 hours. The W1 chip also features industry-leading Class 1 Bluetooth connectivity, promising the best range and signal strength.
Obviously comfort is important for headphones with long battery life, so Beats has made the Studio 3s with soft over-ear cushions with advanced venting and signature ergonomic pivoting.
Beats says: "To celebrate Neymar Jr.'s 10-year career and Inspired by the graffiti-writing style from the São Paulo streets where it all began, the Beats Studio3 Wireless – Neymar Jr. Custom Edition honors Neymar’s strength of character. The design is a tribute to his famous “Shhh…” tattoo, representing his ability to adapt to anything, on and off the field, staying true to himself."
The headphones were gifted to a number of footballers - such as Paris Saint Germain teammates Thiago Silva and Kylian Mbappe - at Neymar's 27th birthday party at Pavillon Gabriel in Paris.
Get your hands on the Neymar Jr 10 Custom Edition Studio 3 headphones here.
Dave Turner is Mixmag's Commercial Content Editor, follow him on Twitter
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