10 iconic The Prodigy moments
'Fat Of The Land' is 20
Playing at MTV Fashionably Loud
What do you get when you put a Vivienne Westwood collection, a catwalk and The Prodigy in a room together? Keith Flint crawling around like predatory cobra, obviously. For those who don't know, MTV's Fashionably Loud was an extravagant fashion show bringing together the world's biggest designers, models and musicians. In '97, British fashion pioneer Vivienne Westwood called upon The Prodigy to soundtrack models parading her Red Label collection down the catwalk. Considering Westwood's punk background, the exhilarating rock-ravers were perfect to inject a sense of no-fucks-given into the show. 'Breathe' is the soundtrack for the most part, Maxim leading the chants of "exhale, exhale, inhale, inhale", and, before you know it, Keith emerges from the crowd and drags his hands and feet down the catwalk. Maxim's roars of "OH MY GOD" are completely justified.